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Marketing-Cloud-Consultant Testking | New Marketing-Cloud-Consultant Test Notes

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Salesforce Marketing Cloud is a powerful marketing platform that helps businesses to connect with their customers and engage with them at every stage of their journey. The Salesforce Certified Marketing Cloud Consultant certification is designed for professionals who have a deep understanding of the platform and can help businesses leverage its capabilities to achieve their marketing goals.

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Salesforce Marketing-Cloud-Consultant is a highly sought-after certification in the field of digital marketing. It is a certification exam that is designed to test the knowledge and skills of professionals who work with the Salesforce Marketing Cloud platform. The Salesforce Marketing Cloud Consultant certification is ideal for individuals who want to demonstrate their expertise in using Salesforce Marketing Cloud to create and manage marketing campaigns.

Salesforce Certified Marketing Cloud Consultant Sample Questions (Q15-Q20):

NEW QUESTION # 15
Northern Trail Outfitters (NTO) wants email subscribers to adopt their app. They are investigating using MobileConnect features since over 90% of their subscribers provide a Mobile Phone Number when registering.
Which three considerations should be made before implementing MobileConnect? (Choose 3 answers)

A. Opting in for messages can only be done via inbound message.
B. Inbound messaging only works with local Long or Short Codes.
C. Long and Short Codes are not available for all countries.
D. Not all countries are supported by MobileConnect.
E. NTO would be charged by mobile operators directly for messages.

Answer: B,C,D

Explanation:
Comprehensive and Detailed Explanation:
Correct answers are A, C, and D.
* A - Long and Short Codes are country-specific; availability must be checked per country.
* C - Inbound messaging (users texting keywords to subscribe) generally requires local Short or Long Codes.
* D - MobileConnect is not supported in every country; Salesforce provides a list of supported regions.
#Why others are wrong:
* B: Customers are billed by Salesforce, not directly by the mobile carriers.
* E: Opt-ins can occur via Web Forms, Mobile Keyword responses, or API - not only via inbound messaging.
Exact Extract from Salesforce Official Documentation:
Salesforce Help - MobileConnect Considerations:
"Short and long code availability is country-specific. Inbound messaging requires a local code.
MobileConnect is not available in all countries."
(Source:https://help.salesforce.com/s/articleView?id=sf.mc_ms_considerations.htm)
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NEW QUESTION # 16
A customer provides a file containing only new and updated subscriber records exported from its marketing database.
* The file will be uploaded to the customer's Enhanced FTP automatically at 3AM daily.
* The customer requires that the import completes prior to 4AM.
* On average, the file will contain about 2 million rows of data each day.
Based on the customer's requirements and recommended best practices, how should the daily file be imported?

A. Import the file to a data extension, using the 'overwrite' method.
B. Import the file to a list, using the 'add and update' method.
C. Import the file to a data extension, using the 'add and update' method.
D. Import the file to a list, using the 'update only' method.

Answer: C

NEW QUESTION # 17
Northern Trail Outfitters is sending Salesforce Triggered Sends using Marketing Cloud Connect. The sends have a status of failed.
What should the consultant do to diagnose the issue?

A. Manually clear the OAuth token to refresh the connection.
B. Change the connection option to Scope by User.
C. Review Apex Jobs within Setup in Sales Cloud.
D. Ensure the System User is assigned the Standard User Profile.

Answer: C

Explanation:
Triggered Sends from Salesforce CRM are processed via Apex Jobs. When they fail, the first step in diagnosing the issue is to review the Apex Jobs in Salesforce Setup to check for errors such as authentication failures, invalid data, or configuration issues.
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Exact Extracts from Salesforce Documentation:
Source: Salesforce Help - Monitor Triggered Sends via Apex Jobs
# "Triggered Sends initiated from Salesforce appear as Apex Jobs in Salesforce Setup. Review Apex Job logs to troubleshoot failures." Source: Salesforce Marketing Cloud Connect Troubleshooting Guide
# "For Salesforce-triggered sends, monitoring Apex Jobs provides immediate insight into errors or authentication issues."

NEW QUESTION # 18
Northern Trail Outfitters wants to encourage customers who made a purchase on their website without leaving a review to come back and review their purchase. They want to use Journey Builder to automatically inject contacts who meet these criteria into a Journey.
What product should be recommended?

A. Data Studio
B. Audience Studio
C. Google Analytics 360
D. Web Analytics Connector

Answer: C

NEW QUESTION # 19
Northern Trail Outfitters wants to set up an automation that imports a file and sends an email to the contacts when the file is dropped on the SFTP. The name of the file will change, though it will always start with thankyou_customers.
How would they set up the Import Activity to know the name of the file?

A. Set File Naming Pattern to %%AUTOMATED_FILENAME%%
B. Filename is automatically passed to Import Activity with File Drop Automations
C. Set File Naming Pattern to %%BASEFILENAME_FROM_TRIGGER%%
D. Check the 'Use filename from Automation' checkbox

Answer: C

NEW QUESTION # 20
......

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